Protests in Ferguson, Mo. following the fatal shooting of Michael Brown by a police officer on Aug. 9, 2014, have taken a toll on local businesses. Marketing professor Joe Goodman comments on consumer behavior in and around communities disrupted by violence and protests in two recent articles: The New York Times, “Ferguson Looks to Holiday Shopping Rush with Unease” and The Washington Post, “Protests in Ferguson are hurting local businesses – just not as much as you may think.”