Ken Borkan, BSBA’10, returns to campus this week as the next guest in the Lacob Business of Sports Speaker Series, Wednesday at 8:30 a.m., in Emerson Auditorium, Knight Hall. Borkan is a manager of analytics for the Phoenix Suns. NBA Data Analytics will be the topic. The event is open to all.

“NBA Data Analytics”
Knight Center | Emerson Auditorium
Wednesday, March 9.  8:30 – 9:30 a.m.

Ken Borkan’s department functions as the organization’s internal strategic consultants across both business and basketball operations. Ken oversees the team’s non-ticket sales business analytics focusing on sponsorships and survey research while also heading up WNBA basketball analytics and supporting NBA analytics efforts. He also serves on the NBA’s Analytics Advisory Board.

Prior to joining the Suns, Ken was a senior analyst for Capital One developing credit policy and optimizing line strategy. Originally from Miami, Ken graduated from Washington University in St. Louis with focuses in Marketing, Business Strategy, International Business, and Psychology.