Patrick Rishe, director of the Business of Sports program at Olin, calls out the Dallas Cowboys in his Forbes column for failing to acknowledge the behavior – off and on the field -of Greg Hardy.

“Signing players with more-than-questionable character issues, and then designating them as team leaders in remarks to media members, undermines a once-great sports brand, and quite frankly, is just downright poor business.”

Link to column on Forbes.  Greg Hardy And The Dallas Cowboys: A Case Study In Poor Sports Branding 10/27/2015