Angela Lu, MBA ’19, was one of 35 full-time MBA students who spent their spring break in Barcelona, Spain, March 9-16, 2019, experiencing the country’s global wine distribution model first hand.
Lu and other students took an intensive week-long course with Olin professor Sam Chun, assistant dean and director of executive education, then applied those lessons to a series of branding challenges posed by local wineries Gramona and Pere Ventura.
For Lu, the experience was a crash course in combining application and education and applying her professor’s lessons immediately and with consequence.
The trip was part of an Olin initiative piloting its new, revised MBA program, featuring a monthlong global immersion in Washington, DC, Barcelona and Shanghai.
Under the circumstances of globalisation, open-door education may be an effective way of both teaching the students and exploring their career potentials.