“Bringing people together for a better world,” is an overarching goal for Anheuser-Busch InBev, according to Rainer Meyrer, the company’s Global Director, Beer & Better World. Meyrer was a guest speaker in Prof. Martin Sneider’s MGT 529 class, Management and Corporate Responsibility.
While there are many definitions of a better world, Meyrer spoke about AB InBev’s three pillars of what many would call corporate social responsibility:
- Responsible Drinking
The main goal in each of the areas is problem reduction, and as a company, AB InBev believes it has a responsibility, as people and citizens, to participate in making a better world.
Educating people across the globe about designated drivers, water conservation, agricultural development, and watershed protection are just a few of the projects Meyrer explored with the class.
He also was clear that AB InBev is not the solution to all problems, but can certainly be part of the solution.
Watch video about AB Inbev’s Better World corporate responsibility initiatives here.