Tag: DJ

Many of us at Olin, remember 3Lau when he was a student here majoring in finance. Back then, he was known as Justin Blau. He was headed to Wall Street for a summer internship when he realized with encouragement from Prof. Glenn MacDonald that music was his true passion.

Justin Blaue 3Justin was a member of the BSBA class of 2013 for three years before he dropped out and started performing his EDM mixes at some of the biggest venues in the US.

Watch video and read article on Forbes.com


Washington University alumni with Dr. Samuel Chun, Assistant Dean of Executive Programs, at the Raytheon Thought Leadership event on innovation.

As part of Raytheon’s 2013 National Engineers Week activities, Olin Executive Programs was invited to share its perspectives on innovation with an audience of Raytheon employees, as well as Washington University alumni around the Dallas, TX region.

Dr. Samuel Chun, Assistant Dean of Executive Programs, delivered a thought-provoking presentation about turning an abundance of great ideas into action while underscoring the “change leadership” required to ensure the organization’s survival. To successfully and sustainably innovate as an organization we must first rethink the process of invention:

  1. Don’t ask the customer, watch the customer
  2. Identify the right problem
  3. De-anchor old biases
  4. Prototype

Despite the abundance of great ideas, an organization’s behavioral inertia often inhibits new ideas and business models from taking root because of perceived or real threats to existing business models. The leadership challenge is not only about managing our past successes, but also about being the engine for change necessary to deal with the disruptive threats to the organization’s very existence.

Need a translation for that headline?

“3Lau” is the stage name for Justin Blau. His career as an electronic dance music (EDM) producer and DJ has taken off since he enrolled as a finance major at Olin Business School two years ago.  With his parents’ permission and a leave of absence from Wash U, Blau is taking time off to tour and raise money for Pencils of Promise, a philanthropy he’s supporting to build a school in Guatemala.

We got this update on Justin (better known to his fans as 3Lau) from an article in the Las Vegas Review Journal.  Blau calls Las Vegas home even though he’s on the road five days out of seven.

Check out our story on DJ 3Lau on page 3 of the 2011 OlinBusiness magazine—we knew him back in the day when he was a freshman and before he became super famous.