American Pharoah captured America’s collective heart at the Belmont Stakes this weekend, galloping his way to the first Triple Crown in 37 years. With the June 6 victory, his value is estimated at $30 million. But the winning doesn’t stop there.

Let the speed dating begin.

Racing enthusiasts are willing to spend enormous amounts of cash for the chance to breed another champion, and that’s where American Pharoah’s real money-making potential could be revealed.

Patrick RIshe, incoming director of Olin's Sports Business program

Patrick RIshe, incoming director of Olin’s Sports Business program

So, what’s a “date” with a Triple Crown winner going to cost? According to Patrick Rishe, PhD, director of the Sports Business Program in the Olin Business School at Washington University in St. Louis, here’s how the numbers break down:

American Pharoah’s stud fee per mare could range from $75,000-$150,000; up to 150 “dates” per year are possible; and the typical thoroughbred stud cycle lasts 3-4 years. On the high end, American Pharoah could top out at $90 million in stud fees alone. Add to that his current value, and you’re looking at a three-year-old horse worth well over $100 million.

“It’s absolutely amazing how much this horse’s value has appreciated in such a short amount of time,” Rishe said. “And given the infrequency and uniqueness of a Triple Crown-winning horse, expect the stud fee per mare to push towards the higher end of the range discussed herein.”

Rishe also points out that cashing in likely will become a family affair: American Pharoah’s father, Pioneer of the Nile, is only three years into his four-year breeding window, so his stud fees also stand to rise exponentially as well.

By Erika Ebsworth-Goold, WUSTL Newsroom

Image: Flickr Creative Commons, Diana Robinson, American Pharoah riden by jockey Victor Espinoza celebrating after crossing the finish line to win the Triple Crown at Belmont on June 6, 2015


You can have breakfast, lunch, dinner, an afternoon snack, or a beer while watching a Cardinals’ game on campus this summer without ever leaving the business school. Olin’s five eateries are open all summer. Here’s the schedule, from soup to nuts!

Bauer Hall

Bauer Café
8:00a.m. to 2:00p.m. Monday through Friday

8:00a.m. to 6:30p.m. Monday through Thursday
8:00a.m. to 2:00p.m. Friday

Simon Hall

Einstein Bros. Bagels
7:45a.m. to 1:30p.m. Monday through Friday

Knight Center

Dining Room
Lunch Buffet
11:30a.m. to 1:30p.m. Monday through Friday
(reservations recommended – 314-933-9400)

Knight Center Pub
4:00p.m. to 10:00p.m. Monday through Friday

New Pub Menu:pub menu 2pub 3



Simon Hall is under siege again this summer as construction crews surround the building from the top of the tower to the basement. Phase II of major renovations is underway with projects that include building six new classrooms, beautifying the tower, and creating a new entrance on the south side of the building.

Tim Rogan, director of facilities and operations, gives us a preview of the changes in the works at Simon in this video.


Gather round language nerds! An analysis of 30 notable commencement speeches delivered this month, including Ken Burns’ speech at Wash U., provides some linguistic trivia on the words speakers used to inspire the Class of 2015.

The most commonly used word in speeches?  KNOW

The least commonly used word?  FUTURE

WORK was used 110 times in the 30 speeches.

The analysis, available on the website, also found that that speakers talked about their audience (the graduates), only slightly more than they talked about themselves.



Landmark, Big Data Research of 262,000+ People Reveals Income, Employment, Health, and Age Strongly Relate to Happiness

Pittsburgh, PA (PRWEB) May 13, 2015   Polling and consumer insights company CivicScience today made an unprecedented research study available to the public in hopes of furthering our collective understanding of happiness and its root causes. Called “Profiling Happy” (#profilinghappy), the study looks at reported levels of happiness from over 262,000 Americans and their relationship to thousands of other attributes for demographics, lifestyle traits, media behaviors, and other characteristics.

happy facesCivicScience has published the study’s large set of aggregate cross-tabulations to allow researchers, journalists, and other individuals to analyze characteristics that are most correlated with happiness and unhappiness.

It is available for the public to download at:

“Even though many studies have looked at particular aspects of happiness, we believe this may be the largest empirical study ever conducted about human traits and attributes that most strongly align with happiness,” said John Dick, founder and CEO of CivicScience. “Given that May is Mental Health Awareness month, we believe these insights are well timed and should provoke more discussion and societal thinking about things that relate to happiness, and to unhappiness too.”

Examples of some key findings in CivicScience’s Profiling Happy study include:

  •     Aggregate Happiness: The good news is that overall, the general population is six times more likely to say they are happy than unhappy.
  •     Income: Many higher income traits are closely associated with greater happiness, particularly when looking at how one “splurges” on oneself.
  •     Employment: Happiness in one’s job is one of the strongest correlations with overall happiness, and being unhappy in a job more greatly associates with unhappiness than being unemployed.
  •     Health: Those who say they are healthy overall are 11X more likely to be happy, while those who say they are not healthy are 133% more likely to be unhappy.
  •     Age: Beginning with 30 to 34 year-olds, every age group gets progressively happier than the general population, peaking among those aged 65 and older.

Hundreds of additional attributes ranked by happiness are published in the full online report.

Lamar Pierce, Associate Professor of Organization and Strategy at Olin School, Washington University in St. Louis (and a CivicScience academic advisor), stated: “One of the project’s goals is to harness the collective expertise of the many researchers and thought leaders who study the roots of happiness. These data represent the tremendous potential for CivicScience to facilitate expanding our knowledge on consumers, health, beliefs, and broader public welfare.”

Added CivicScience’s John Dick, “While we’re excited about many of the insights the study uncovered, we hope other researchers, students, writers, designers, deep-thinkers, and even comedians will find things that we missed. We can’t wait to see what people uncover.”

CivicScience invites the public to review the data, talk about it on social sites using the hashtag #profilinghappy and to submit infographics based on the data for inclusion on the company’s blog.

About the methodology for this study:

The consumer sentiment data in the Profiling Happy report were collected from January 1, 2013 to April 24, 2015 from 262,674 respondents who answered CivicScience web polls hosted by a network of hundreds of diverse, third-party publisher sites. Respondents voluntarily answered the polls with no financial incentives. All respondents included in this report answered the question “How happy are you today?” as well as questions about gender and age group, to ensure the data is weighted for U.S. Census representativeness for those demographics. Respondents also answered any number of other possible poll questions spanning a range of topical categories — from core demographics to personal finances, media consumption, shopping preferences, politics and ideology, health and wellness, lifestyle, and more. For any given question highlighted in this report, a minimum of 2,000 respondents were collected. Respondents were further filtered and sorted by other statistical models (refer to the Glossary in the full report).

About CivicScience

CivicScience, Inc. provides the leading intelligent polling and real-time insights platform, the InsightStore™. Its proprietary platform powers the world’s opinions and quickly gets that data to the decision makers who care. Every day, CivicScience polls ask millions of people questions related to thousands of topics, while its powerful data science and big data technology analyzes current consumer opinions, discovers trends as they start, and accurately predicts future behaviors and market outcomes. CivicScience polls run on hundreds of premier websites, in addition to its own public polling site at CivicScience’s InsightStore™ is used by leading enterprises in marketing research, advertising, media, financial services, and political polling.

For the original version on PRWeb visit:

Image: sciondriver, happiness, Flickr Creative Commons