The St. Louis Mosaic Project celebrates another milestone as Luis Fernando Campedelli, Executive Vice-President for Human Resources at MasterCard Operations & Technologies, becomes the Mosaic Ambassador Program’s 450th member. Mr. Campedelli’s broad international experience in the USA, Latin America, Europe,

Lu Alleruzzo, President and COO of Immunophotonics, spoke in Professor Schlanger’s BSBA Healthcare Management class in February.

ImmunoPhotonics-Logo_1Immunophotonics is an early stage biotechnology company engaged in the development of a proprietary drug for use in an in situ autologous cancer vaccine (inCVAX), for the potential treatment of metastatic solid tumor cancers.

Alleruzzo commented, “It’s not scientifically accurate, but for simplicity, we say it is intended to try and make you allergic to your own cancer.'”

Alleruzzo transitioned from research to big business, before receiving an MBA at The University of Missouri – Columbia. It was there he realized who he wanted to be. He wants to take technology and try to apply it to help society.

Students in the CELect Entrepreneurship Course held at the T-REx startup accelerator are sharing their team projects this semester on the Olin Blog. This report is from the team working at Sparo Labs, a company founded by Wash U Class of 2013 grads.

Asthma is a devastating public health issue. Despite a staggering number of asthma patients – estimated at 300 million worldwide and 1 million new cases diagnosed in US every year – asthma (and other related respiratory illnesses) is still a tremendously misunderstood and mismanaged condition affecting quality of life and imposing significant, yet avoidable, economic burdens on the health care system. The healthcare system as a whole isn’t working for asthma patients – clinicians don’t have time to spend with patients to properly educate them, additionally they don’t have effective tools for properly managing patients and making well-informed decisions.

Current solutions for asthma patients to track their symptoms, even in developed Western nations, are inadequate for daily use. Spirometers found in doctor’s office are expensive, and require the services of a trained technician to calibrate them often. Peak flow meters have the advantage of being distributable to patients, but they are unwieldy, unreliable, and not sophisticated. Moreover, neither offers patients a meaningful way to engage with the status of their lung function or to better understand what and how different factors (medications and triggers) affect their asthma.

Without a system to actively track lung capacity changes, patients and doctors experience great difficulty understanding causes, symptoms, and successful remedies, which can vary greatly from individual to individual.

Sparo Labs: Taking flight with Wing

Sparo Labs are located at the T-Rex accelerator in downtown St. Louis. While students at Wash U they won the Olin Cup, Discovery Competition, and an Arch Grants while developing their plans for Sparo Labs.

Sparo Labs are located at the T-Rex accelerator in downtown St. Louis. Watch video of Abby and Andrew demonstrating their mobile-enabled spirometer.

Abigail Cohen and Andrew Brimer, co-founders of Sparo Labs and WashU alumni, are introducing Wing. Wing is an innovative product that allows asthma patients to be pro-active in managing their asthma and not have to rely on their doctor as the single source of information.

Wing combines the strengths of clinical spirometers and peak flow meters, while also discarding their barriers to patient access. It is a simple, no-frills, pocket-sized sensor that connects to a visually appealing cloud-based management and education app on smartphones. This innovative technology allows asthma patients and caretakers (such as parents, nurses, and doctors) to accurately measure lung function at any given time. Asthma patients will have the power to always know “how their asthma is doing” and what preventive measures they can take before the onset of an asthma attack. Furthermore, chosen clinicians can easily access the data, improving dialogue with their patients.

With the product nearing the FDA submission and clearance process, Abigail and Andrew have set their sights on selecting the best channels to spread awareness and excitement in preparation for a beta-launch of Wing.

Where Team CELECT Adds Value

Abigail and Andrew provided the CELect team with in-house research and suggestions to familiarize themselves with the customers they were looking to garner the most support amongst and the different options to implementing a successful pre-launch campaign.

Specifically, the CELect team needs to understand the potential target customers’

1) Individual pain points i.e. parent’s frustration with inability to help their children,

2) Technological ability and comfort level, and

3) Appropriate channels to provide the necessary and applicable information.

The goal now is to find the appropriate channels that will garner the most support (as part of a pre-launch campaign) to demonstrate credible demand and interest that Sparo Labs can use to leverage for further promotion post-FDA approval.

The CELect team looks forward to working closely with Abigail and Andrew over the next two months and is excited to take part in a project that will have real, significant, and long-lasting impact on the asthma community. More broadly, the team feels Wing can serve as an actionable example to help fix the information disconnect that limits chronic diseases patients from actively managing their lives.

CELect – Sparo Team
Kenneth Mao – MBA 2016
Srinivas Medepalli – PMBA 38
Kevin Smith – JD 2016
Christopher Weber – JD 2016

Images: WUSTL Photos

Robin Peppe Sterneck spent a good portion of her career at General Electric during the Jack Welch era and considerable time at Lehman Brothers. She shared her career experiences with EMBA class 44 during their recent Leadership Residency.

Sterneck opened with the age-old question: Are leaders born or are they developed? In truth, it’s a little bit of both, says Sterneck. She shared her path to leadership spanning 30 years in financial services and the importance of observing role models she found worthy of emulating.

Important lessons Sterneck discussed with the EMBA students include:

  • Leading is not about the leader but about the people he or she leads. Focusing on the team is the first step.
  • To achieve a leadership position in an organization, find leaders you respect and mimic what you like about them.
  • You must positively differentiate yourself amongst your peers.

 About Robin Peppe Sterneck

sternck headshotRobin Sterneck has spent her 30-year career in financial services and business leadership. During her time in Investment Banking at Lehman Brothers in New York she focused on the Capital Markets and Municipal Finance areas, ultimately running the Health and Education Public Finance Department.

Robin then served on several leadership teams at GE including national and global roles in pricing, actuarial, marketing and talent development in addition to leading the $1Billion Commercial Insurance business portfolio and division. In 2006 Robin joined Swiss Re’s Global Management Team as part of their acquisition of GE Insurance.

Robin is currently a member of the Sterneck Capital Management team, an individual investment advisory firm based in Kansas City. She serves on three corporate boards and is a Vice Chair on the JCC Board. Recently she has served on the Greater Kansas City Community Foundation, WIN for KC/KC Sports Commission, and Pembroke Hill School Boards. She has been recognized professionally in the “Women Who Mean Business” feature of The KC Business Journal, as a “People to Watch in Insurance” by Insurance Magazine and the “Mentor of the Year” by the Central Exchange.

Robin loves spending time with family, traveling and working out.

Pictured above: Professor Hillary Sale, Robin Peppe Sterneck and Professor Stuart Bunderson

Students of the Master of Science in Finance (Quantitative Track) program visited financial firms in Chicago, namely Discover Financial Services, Federal Home Loan Bank of Chicago and Markit, on Jan 30th as part of an event organized by the Olin Quantitative Finance Club.

The visits were aimed at providing networking opportunities with company executives and increasing their knowledge about the firms and the quantitative finance careers they offer. Various job functions such as risk management, quantitative research, and financial data analysis were discussed. The event also included a dinner with MSFQ alumni in Chicago.

Guest Blogger: Sneha Murali, MSFQ 2015


The Olin Business School has launched a new recruiter-friendly initiative designed to help U.S. employers navigate through the complex immigration process to hire our international graduates.

The Olin program is called Gateway to Immigration and brings together recruiting companies interested in hiring international students with Global Immigration Partners (GIP), after initial contact is made with a prospective hire.

Employer fact sheet and contact form :

The designated point of contact in the Weston Career Center to assist employers with questions or assistance in engaging GIP through the Gateway to Immigration program is Molly Sonderman,